Posted 2 months ago

Ref: 615

Category Manager

Birmingham
£65k + Bonus
Permanent

Are you an experienced Category Manager within the wellness/supplements space?

If so, we have an incredible opportunity for you to join an amazing brand, playing a pivotal role in their ongoing growth and success!

If you're seeking that work-life balance, with a company focused on flexibility & employee wellbeing, this could be the perfect role for you!

You will be based 2 days in the office and 3 days from home, our client also allows flexible working.

You will be responsible for overseeing and optimising the performance of a specific product category by leading their strategy, conducting market research, combining market analysis, and product management, and collaborating with various teams to drive growth and profitability.

Key Responsibilities:

  • Identify opportunities for product innovation or improvement.
  • Oversee the development and launch of new supplements, from concept to shelf, ensuring the products meet consumer needs and align with company goals.
  • Working with suppliers and manufacturers to source ingredients or finished products, ensuring quality and cost-effectiveness.
  • Developing pricing strategies based on cost structure, market demand, and competitor analysis.
  • Working closely with the marketing department to ensure products are well-promoted and aligned with the overall brand strategy.
  • Providing guidance to the sales team by giving insights on product performance, competitive positioning, and customer preferences to drive more effective sales pitches and strategies.
  • Market Research: They regularly assess the competitive landscape, consumer behaviour, and industry data to inform product decisions and strategies.
  • Ensuring that products in your category meet all relevant safety, labelling, and health claims regulations.
  • Working with the quality control team to ensure that products meet high standards for safety and efficacy.
  • Analysing sales trends to forecast demand, ensuring that sufficient inventory levels are maintained without overstocking, which can lead to waste.

Qualifications, Skills & Experience:

  • Proven experience in Product Marketing and Innovation.
  • Knowledge of regulatory compliance and industry standards.
  • Strong leadership and interpersonal skills, creating a collaborative and creative work environment, and encouraging innovative thinking.
Apply for this role