Launching Refyne

19.05.24

The beauty industry has always held a special place in my heart. From the first time I experimented with makeup to my current obsession with skincare products and treatments, my passion for beauty has been a constant throughout my life. However, it wasn't just my personal interest that inspired me to launch my recruitment agency; it was a realisation of a gap in an underserved market and my natural skill of connecting people, something I have always been brilliant at! After spending a couple of years with another ‘agency’ I realised clients and candidates were left with a bitter taste in their mouths after working with other recruiters, I wanted to change this for good so my brain started working overtime at what I could do, and after many late nights and hundreds of conversations with clients, friends and family Refyne was born!

During my career in recruitment, I noticed that the beauty industry was often overlooked when it came to specialised talent acquisition. Many companies struggled to find candidates who not only had the right skills but also understood the nuances of the industry. This disconnect prompted me to take action. I wanted to create a dedicated team and business that could bridge this gap and hire like-minded people who cared deeply about the community of the beauty industry.

At the heart of recruitment is the desire to connect people with opportunities that resonate with their passions and expertise. My agency is built on the belief that the right talent can transform a brand. By focusing solely on the beauty & personal care industry, we can cultivate relationships with candidates who are not only qualified but also share a genuine love for the sector. This alignment of passion and expertise leads to better placements and, ultimately, to the success of the brands we serve.

Finally, my personal commitment to excellence for me and my team is what drives me to continually improve our services. I understand that standing out as a recruiter requires a keen eye for talent, an understanding of market trends, and a dedication to finding the right fit. By honing our expertise in this specific field, we can provide a level of service that is unmatched, ensuring that every placement is a strategic win for both parties. Refyne has truly become my life, and I wouldn’t have it any other way, I hope that everybody can see the passion behind what we do.

I am mostly looking forward to growing my team and changing the way recruitment is done forever in our sector and being known as the go-to agency across the global beauty industry.

Launching Refyne